Babita is Head of Creative Diversity at Channel 4 – leading a team tasked with fulfilling one of Channel 4’s key priorities - ensuring the broadcaster continues to improve on and off-screen diverse representation and authentic portrayal across its content. Providing guidance and expertise on all aspects of inclusion and diversity to Channel 4’s commissioning team as well as its independent production partners, Babita also supports start-ups, Black, Asian and minority led and regionally based companies alongside projects with diverse content or talent attached.

Babita works with partners across the industry to attract, retain and develop talent from underrepresented backgrounds to increase representation and career progression in production crews. Babita is committed to making broadcasting more inclusive and reflective of the diversity of the UK. She is a member of the Edinburgh TV Festival Foundation board and the Grierson DocLab Advisory Group.