Exploring the Future of Creative Media

Joining keynote speaker BBC Two Controller Patrick Holland, we now have Pat Younge, Co-founder and Managing Director of Sugar Films, each ready to give a unique take on this momentous year of change for media production in the Nations and Regions.Pat's 24 year career in television spans channels, genres and continents, leading News, Sport, Commissioning and Production across ITV, BBC and C4 as well as running a major American cable network, Travel Channel Media. He co-founded Sugar Films in 2016 - with the mission to create bold, popular and provocative programming for modern, mainstream and diverse audiences and we are thrilled that he is going to be sharing this wealth of experience with us this year.Our convention theme of 'Let's Be Friends' will run across the programme, from industry leader events and thought-provoking sessions to future-facing video content, meet-the-commissioner slots and networking opportunities for everyone.If the words 'can't get the staff' ring a bell then you're in luck; we have a first-class line-up helping to solve the talent conundrum for starters.